ABOUT US > Company Profile
About Company
1. Company Overview
Jiangxi ROCOREN (Chensheng) Technology Co., Ltd. established in 2017, focuses on cross-border e-commerce businesses like AliExpress, Shopee, Lazada, Amazon, etc., and commits to providing high-quality products and services to global consumers.
We are Baseus authorized cross-border e-commerce distributor since 2017 and have achieved great success, our yearly revenue reached 200 million RMB in 2019. We became a top seller on AliExpress, Shopee, Lazada, Amazon, etc in 2020, In the same year, we founded the pet smart product brand ROJECO, and overall revenue exceeded 300 million RMB. We founded the 3C consumer electronics brand ROCOREN in 2021.
We will remain customer-oriented, constantly pursue excellence in product quality, and satisfy global consumers with better products and services.
2. Company History
(1) 2017: Started cooperation with Baseus, ranked top3 on AliExpress, and achieved 60 million RMB revenue
(2) 2018: Established multi-channel like AliExpress, Shopee, Lazada, etc., and achieved 100 million RMB revenue
(3) 2019: Became top3 categories on Southeast Asia online platform, and achieved 200 million RMB revenue
(4) 2020: Founded pet smart product brand ROJECO, its annual revenue exceeded 50 million RMB, and the company's overall revenue exceeded 300 million RMB
(5) 2021-2023
Founded 3C brand ROCOREN in 2021, a brand with fashion design, premium quality, good price, focused on online sales
3. Company values and vision
(1)Core Values: customer-centric, teamwork, innovation, openness and passion.
(2)Corporate Vision: To become an innovative, practical, valuable, and warm brand.
4. Company honors
Baseus Cross-border Best Sales Contribution Award
Aliexpress 10th Anniversary Outstanding Merchant Award,
Aliexpress "Top 10 Brands" Emerging Award,
AliExpress Baseus Top 1 seller in 3C category
Shopee Top 3 seller in the 3C category
Lazada Top 3 seller in 3C category
About Brand
ROCOREN was founded in 2021. It integrates R&D, design, production, and sales, focusing on the field of 3C consumer electronics. ROCOREN always takes the pursuit of excellent user experience as its starting point and is committed to creating practical and innovative products.
ROCOREN takes mobile phone accessories as its entry point into the consumer electronics industry. Main products: USB Chargers, Power Banks, USB Cables, USB Car Chargers, hubs, etc. As time goes by, ROCOREN has gradually deployed multiple categories such as computer office, audio, smart lighting, and automotive electronics, aiming to meet users' intelligent needs in all aspects of life and achieve diversified development.
ROCOREN's ultimate vision is to become an innovative, practical, valuable, and warm brand. We uphold user-centered values and are committed to providing users with high-quality products and services through continuous optimization and improvement.
Quality Assurance:
Rocoren strictly follows international quality management standards and has passed multiple certifications: CE, ROHS, FCC, UL, UKCA, MSDS, etc.
